Recruitment Marketing

Struggling to find great candidates for your staffing agency? You’re not alone. Today’s job market is more competitive than ever, and the old “post and pray” method just doesn’t work anymore. 70% of the global workforce is passive talent who aren’t actively looking for jobs. More than 1 in 10 recent hires (14%) found their […]

Let’s face it: finding qualified candidates is tough. You need to go where your talent is—and let’s be real, your candidates are scrolling Facebook. That’s where the Facebook Lead Center (also known as Meta Lead Center) becomes a game-changer for staffing firms. In this post, we’ll walk you through how this native tool can help […]

Exciting news! We recently introduced new career portal features designed to benefit your SEO, enhance user experience, and provide you with some unique URLs for sharing your job postings.   Career Portal Feature #1: Recruiter Bio Landing Pages  If you use Recruiter Bios, candidates now have the option to click on the recruiter’s name to take […]

 In a recent Take the Stage interview with Brad Bialy, DeLibra Wesley discusses DEI, unconscious bias, and how staffing firms can address these challenges. At a time when we hear more and more frequently that the QUALITY of candidates applying is down, we must ensure our job descriptions are inclusive and welcoming for all […]

Updated Feb 2024 Want to design a recruiting website that gets found by the right job seekers – and compels them to apply? Here’s how to create a best-in-class recruitment website for your staffing firm. If You Build It (On The Right Platform), They Will Come Creating a website that attracts candidates isn’t easy. Self-service […]

Welcome to the last post in my 3-part series that shares essential strategies to help you get the most out of your PPC budget. Missed these earlier posts? 5 Essential Strategies for Successful Paid Advertising: Part 1 – Enhancing Your Website 5 Essential Strategies for Successful Paid Advertising: Part 2 – Custom Landing Pages & […]

Want better results from your staffing firm’s PPC campaign? This 3-part series of blog posts shares essential strategies to help you get the most out of your PPC budget: Need to catch up? Read the following posts: 5 Essential Strategies for Successful Paid Advertising: Part 1 – Enhancing Your Website Custom Landing Pages Are an […]

PPC in 2023: A Checklist for Successful Paid Advertising of Your Staffing Agency Wondering how to pay to play in driving more candidates and client leads? This 3-part series of blog posts shares essential strategies to help you get the most out of your PPC budget. First, let’s talk about PPC and your staffing firm’s […]

Welcome to the last post in my series designed to help your staffing firm LEVEL UP your marketing! Earlier installments in this series: 12 Strategies To Level Up Your Marketing: Part 1 – Differentiating Your Company 12 Strategies To Level Up Your Marketing: Part 2 – Capturing Clients’ Interests 12 Strategies To Level Up Your […]

Welcome to my series of posts where I help you LEVEL UP your marketing. Part 6 is here and ready for you! Need to catch up? Check out these earlier posts: 12 Strategies To Level Up Your Marketing: Part 1 – Differentiating Your Company 12 Strategies To Level Up Your Marketing: Part 2 – Capturing […]

You’ve made it to part 5! This series of posts will help you LEVEL UP your marketing. Need to catch up? Read the following posts: 12 Strategies To Level Up Your Marketing: Part 1 – Differentiating Your Company 12 Strategies To Level Up Your Marketing: Part 2 – Capturing Clients’ Interests 12 Strategies To Level […]

Welcome! This is part 4 of my series of posts that I made to help you LEVEL UP your marketing. Missed the previous posts? Check them out below: 12 Strategies To Level Up Your Marketing: Part 1 – Differentiating Your Company 12 Strategies To Level Up Your Marketing: Part 2 – Capturing Clients’ Interests 12 […]

Welcome to part 3 in my series of posts designed to help you LEVEL UP your marketing. Missed the first 2 posts? Catch up here: 12 Strategies To Level Up Your Marketing: Part 1 – Differentiating Your Company 12 Strategies To Level Up Your Marketing: Part 2 – Capturing Clients’ Interests Today, I explain how […]

Staffing is a LOT harder than it used to be. The staffing and recruiting industry has experienced a decade-long boom, with plenty of job orders and placements for those who could recruit talent. But have you felt the recent shift? These days, selling staffing services has become significantly more challenging. As Mike Jacoutot from Butler […]

We’ve had an amazing run. For more than a decade, the staffing industry has been booming.   Job orders have been plentiful. If you could recruit talent, you were making placements.   But the times have changed. Selling staffing got harder…a lot harder! Selling staffing is never easy. But now, it takes more effort. A lot more. […]

How do you get more eyeballs on your clients’ jobs – without blowing your budget? It’s a question we get all the time at Haley Marketing. Staffing firms want to know: How to drive more job seekers to their open jobs. How to reduce the cost of job advertising. How to increase job distribution, so […]

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we’re talking about digital marketing trends or what’s working right now for staffing and recruiting firms across North America, we’re here to share our InSights on how you can stand out, stay top-of-mind, and sell more. EPISODE […]

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we’re talking about digital marketing trends or what’s working right now for staffing and recruiting firms across North America, we’re here to share our InSights on how you can stand out, stay top-of-mind, and sell more. EPISODE […]

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we’re talking about digital marketing trends or what’s working right now for staffing and recruiting firms across North America, we’re here to share our InSights on how you can stand out, stay top-of-mind, and sell more. EPISODE […]

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we’re talking about digital marketing trends or what’s working right now for staffing and recruiting firms across North America, we’re here to share our InSights on how you can stand out, stay top-of-mind, and sell more. EPISODE […]

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we’re talking about digital marketing trends or what’s working right now for staffing and recruiting firms across North America, we’re here to share our InSights on how you can stand out, stay top-of-mind, and sell more. EPISODE […]

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we’re talking about digital marketing trends or what’s working right now for staffing and recruiting firms across North America, we’re here to share our InSights on how you can stand out, stay top-of-mind, and sell more. EPISODE […]

Who is your target audience? Before you get started with ANY marketing campaign or initiative, you need to first identify your target audience. Who is on the other side of your social media post? Who should be reading your blog article? Who is opening your email marketing? On this week’s short, Brad Bialy discusses the importance […]

Welcome to InSights, the staffing podcast from Haley Marketing built to help you with your recruitment and digital marketing. Whether we’re talking about digital marketing trends or what’s working right now for staffing and recruiting firms across North America, we’re here to share our InSights on how you can stand out, stay top-of-mind, and sell more. EPISODE […]