How do you get to real decision-makers? How do you get past national contracts? Here are the answers to these and many other sales challenges.
8 posts
A lot of staffing and recruiting firms still market as if the opportunity begins when a client has an open requisition. It makes sense. A req feels concrete. It signals urgency. It gives sales a reason to reach out. It looks like the right moment to push harder. But in today’s market, that approach is […]
This article is based on a conversation between Brad Bialy and Dan Fisher on Take the Stage, a podcast/vodcast presented by Haley Marketing. For this episode and others search for “Secrets of Staffing Success” on your preferred podcast player or watch past episodes on YouTube. If you’re making one call and expecting to close, […]
This article is based on a conversation between Brad Bialy and Dan Fisher on Take the Stage, a podcast/vodcast presented by Haley Marketing. For this episode and others search for “Secrets of Staffing Success” on your preferred podcast player or watch past episodes on YouTube. When every staffing firm is promising great people and […]
This article is based on a conversation between Brad Bialy and Dan Fisher on Take the Stage, a podcast/vodcast presented by Haley Marketing. For this episode and others search for “Secrets of Staffing Success” on your preferred podcast player or watch past episodes on YouTube. Do you ever feel like your cold calls are […]
Anyone in staffing sales knows that in a down economy, you’re much more likely to face rejection. One of the most common objections is, “We understand the value of your services, but we don’t have any needs right now.”
Obviously you can’t force people to buy, so what should you do?
Direct sales is all about building relationships. To be successful, put yourself in your prospect’s shoes. If you’re going to interrupt someone, make sure the interruptions are worthwhile—from the recipient’s point of view. Today’s topic of conversation is how to make cold calls, the right way. At Haley Marketing, we encourage our clients to create a “Valid Business Reason” for every interruption. Simply put, we want every communication to add value and enhance the relationship our clients are working to create.
What’s a Valid Business Reason for interrupting someone’s day? Consider these 10 cold call tips and ideas.
Want to win more business? Start nurturing relationships right now. Get yourself in front of more companies, more often and in a more positive manner than your competition. Forget the "make 100 cold calls this week" routine. Instead, think about building relationships–find 100 ways to add value this week. To get you half way there, here’s a list of 50 reasons to visit 50 clients. Now get started…
Used by themselves or in combination, the following ideas have supported many in the staffing industry in attracting more business.