
Staffing & Recruiting SEO
Industry Leader in Search Engine Optimization
SEO Services for Staffing and Recruiting Firms
Rank higher, drive ideal employers and job seekers to your site, and grow your firm with AI-powered SEO & AIO strategies built for the staffing industry.
SEO & AIO for Staffing Agencies That Aligns with Search Intent
VMS. MSP. VOP.
Most SEO experts don’t have a clue what these acronyms mean.
We do.
Pairing staffing fluency with smart SEO, AIO, and topical optimization (built around real questions employers and job seekers ask), we help your firm show up where it counts and attract more high-quality traffic. Our team speaks Google – and staffing – and AI – so your content gets found in both traditional search and AI-powered results.
Data-Backed SEO & AIO Strategies
Using keyword research and live data to uncover trends, opportunities, and emerging AI Overview results, our SEO talent will strategically refresh and expand your content to win visibility in AIO and organic search.
SEO & AIO Content… Created with Purpose
Every page, blog, and resource is built to drive qualified traffic from employers (hiring decisionmakers) and job seekers (active and passive). We align keyword strategy, site architecture, and conversion paths to turn visibility into placements and new orders.
Geo Expansion That Grows Local Visibility
Whether it’s optimizing local staffing pages, creating location-specific content clusters, or building hyper–focused blog feeds, we help your firm dominate geographically relevant searches and attract the right audiences in every market you serve.
SEO & AIO Strategies
Google’s results are changing, and so are we. Our SEO strategies now include AI Overview Optimization (AIO), Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) to help your content appear in AI-driven search results.
We combine AI tools with expert copywriters to create content that ranks, converts, and earns visibility across search, chatbots, and generative platforms.
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AI-Driven SEO: (How It Works)
Want to nerd out with us? Start with these basics:
Our Staffing SEO & AIO Process (How It Works)
Define your SEO goals (candidates, clients, or both)
Analyze competitors and keyword data
Optimize your site for search and conversions
Create and refresh content for long-term growth
Report, refine, and grow
Need a comprehensive digital marketing strategy? Check out our automated SEO options:
Meet our SEO Experts
Shaun Chojnacki
Senior Marketing Strategist
Brad Smith
Chief Strategy Officer
Amelia Foti
Digital Marketing Advisor
Real Results from Real Clients
CDL Driver Staffing
The Strategy:
Update web content with relevant keywords
The Result:
Increased organic web traffic by 92%, click-through rate by 114%, and Google page rankings by 20 positions
Executive Search
The Strategy:
Create 15 targeted SEO pages to showcase niche specialties, and update site navigation to improve discoverability
The Result:
Ranked in ChatGpt for “best insurance recruiting company” and landed a high-value lead they wouldn’t have captured through Google alone
Hospitality Executive Search & Recruitment
The Strategy:
Launch a programmatic SEO campaign with localized recruiter landing pages
The Result:
Within 6 months, generated 10 job order leads – including a $120k role with a high placement fee
Optimize your website for SEO & AIO with Haley Marketing
Just fill out the form and our team will be in touch.

AI and SEO for Staffing Firms: How to Win Search (and Stay Visible) in the Age of AI
Smart Ideas Summit 5: AI and SEO for Staffing Firms Speakers: Brad Smith, Chief Strategy Officer, & Shaun Chojnacki, Digital Marketing Advisor, Haley Marketing Search isn’t dead—it’s evolving. In one of the most talked-about sessions
November 20, 2025

Post Jobs on Facebook: A Social Recruiting Strategy for Local Staffing Success
Why Facebook Job Listings Are a Big Win for Staffing Firms TL;DR: Facebook has relaunched job listings for U.S. businesses—ideal for entry-level and local roles. Posting Facebook job listings is easy and free (or low
November 6, 2025

Instagram’s July 10th Update – Optimizing Instagram for Google Search
Your Instagram Posts Just Got a Whole Lot More Powerful What if your job posts, hiring event promos, or recruiter tips showed up right on Google? Well, as of today, they can. Thanks to a
July 14, 2025